We’re excited to announce that we have been recently recognized at NJ Ad Club’s 49th Annual Jersey Awards for our creative work. On June 7, 2017, over 350 guests were present at the award ceremony to celebrate creative excellence throughout the state. R&J Strategic Communications took home three awards in three separate categories, including Public Relations: Special Event, Social Media and Digital Media.
For over four decades, the NJ Ad Club has been recognizing creative excellence in advertising. Over 500 submissions were received and were judged by members of the Westchester Advertising Club and other professionals from the New York area. This year, R&J’s creative team was recognized by NJ Ad Club with the following awards:
First Place – Public Relations: Special Event – Client Celebration – SCBP Annual Meeting Branding
We’ve partnered with the Somerset County Business Partnership for the seventh year in a row to brand their biggest event of the year, the annual meeting. R&J conceptualized the theme, “vibrant connections”, and developed cohesive event collateral including an annual report, invitations, name-tags, event website and event presentation.
Second Place – Social Media – Facebook Campaign – Falcon Safety Products 101 Uses for a Dust-Off Duster
We are constantly working to help clients target their audience and expand their reach using a variety of communications platforms. Long-time client, Falcon Safety Products, wanted to grow their social media following, and this Facebook campaign not only highlights practical applications for the Dust-Off product line, but it also creates engaging content for their fans.
Award of Excellence – Digital Media – Landing Page – Polaroid 2017 CES Landing Page
As Polaroid’s public relations and digital marketing agency of record, R&J represented the iconic brand during the 2017 Consumer Electronics Show in Las Vegas. We took home an Award of Excellence for the Polaroid 2017 CES landing page, which served not only as a one-stop-shop for news and information from the show, but also helped inform show-goers and consumers about the brand’s 80th anniversary, which it will be celebrating throughout 2017. The page featured information on new products, press releases and embedded social media posts chronicling the event.
“We’re incredibly excited to take home three Jersey Awards for R&J that showcase some of our creative capabilities,” said Steve Guberman, VP of Digital and Creative Services at R&J. “We’re always striving to put out the best work for our clients, and it’s an honor to get recognition from our peers at the NJ Ad Club for the agency’s hard work.”
Since rebranding as R&J Strategic Communications in 2015, the agency has expanded our service offering well beyond public relations and traditional media services, now offering additional creative and digital capabilities. We’re honored that our work in creative services, graphic design, web design and development has been acknowledged, and we would like to thank NJ Ad Club and the R&J team for helping us achieve this accomplishment.