Polaroid CES 2017
Description
When the Consumer Electronics Show of 2017 rolled around, Polaroid needed a landing page displaying a variety of information: first and foremost, the featured products at the trade show given prominence individually by the iconic Polaroid frame, the various press releases promoting these products, a section celebrating the company's 80th anniversary, and embedded social posts chronicling the event. By employing the Polaroid color spectrum and a simple but effective artistic texture, R&J created a landing page and email blast that garnered a staggering following.
When the Consumer Electronics Show of 2017 rolled around, Polaroid needed a landing page displaying a variety of information: first and foremost, the featured products at the trade show given prominence individually by the iconic Polaroid frame, the various press releases promoting these products, a section celebrating the company's 80th anniversary, and embedded social posts chronicling the event. By employing the Polaroid color spectrum and a simple but effective artistic texture, R&J created a landing page and email blast that garnered a staggering following.
Client
Polaroid
Polaroid
Industries
Technology and Consumer Marketing
Technology and Consumer Marketing
Awards
2017 NJ Ad Club Jersey Award
Share2017 NJ Ad Club Jersey Award
![CES 2017 email blast screenshot](https://www.randjsc.com/wp-content/uploads/2017/01/Polaroid-CES-2017-eblast-mockup.jpg)
![CES 2017 landing page screenshot](https://www.randjsc.com/wp-content/uploads/2017/01/CES-2017-landing-page-mockup-2.jpg)