What’s Next for Polaroid? Scott Hardy featured on NPR

The R&J consumer marketing team arranged an exclusive interview with Marketplace for Scott Hardy, President and CEO of our client Polaroid. During the interview, Hardy shared his thoughts on the resurgence of the instant camera market. He also discussed all the success Polaroid has found with brand’s current business model.

To listen to the full interview, visit: http://www.marketplace.org/2016/11/23/tech/nostalgia-driving-sales-polaroid


About R&J SC

R&J Strategic Communications is a full service integrated marketing and public relations agency that helps businesses discover, define and articulate their value to a target audience. We provide services to both consumer and business-to-business focused firms in the New Jersey metro area and beyond.

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