The R&J consumer marketing team arranged an exclusive interview with Marketplace for Scott Hardy, President and CEO of our client Polaroid. During the interview, Hardy shared his thoughts on the resurgence of the instant camera market. He also discussed all the success Polaroid has found with brand’s current business model.

To listen to the full interview, visit: http://www.marketplace.org/2016/11/23/tech/nostalgia-driving-sales-polaroid