R&J Elevates the Awareness of Life-Changing Employment Program

Ralph Lee Jr. was wrongfully incarcerated for 24 years for a crime he did not commit. Although exonerated in 2018, the pain and trauma Ralph endured while incarcerated caused him to develop an anxiety disorder that made it difficult for him to find work, hindering his ability to make what he calls “forward progress.” Earlier this year Ralph was referred to R&J client, CarePlus Workforce Solutions (CPWS) for help securing employment and a second chance at life.

As a non-profit social enterprise, and a subsidiary of Care Plus NJ, Inc., CPWS provides employment and training opportunities helping to remove barriers for disabled and economically disadvantaged individuals. The organization provides employment opportunities through its three service lines – janitorial services, commercial laundry services, and laser imaging supplies while also providing training and support enabling individuals like Ralph to make valuable contributions to the community while fostering independence. Ralph has worked hard to overcome the obstacles in his life and now as janitorial services employee from CPWS, he earns a competitive wage, takes tremendous pride in his work and has a new outlook on life.

Ralph Lee Jr. Interview

To elevate the awareness of this life-changing program R&J healthcare team conducted extensive media outreach leveraging our extensive media relationships to give a voice to Ralph’s inspiring story. R&J’s healthcare team secured media interviews for Ralph and CPWS’s Executive Director, Brigitte D. Johnson, Esq. with CBS New York and
NJ 101.5. Through R&J’s proven media relations method, CPWS was positioned as a leader in filling the gaps in employment for economically disadvantaged and disabled individuals.

Coverage:

CBS | NJ 101.5

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About R&J SC

R&J Strategic Communications is a full service integrated marketing and public relations agency that helps businesses discover, define and articulate their value to a target audience. We provide services to both consumer and business-to-business focused firms in the New Jersey metro area and beyond.

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