Considerations for Choosing a (New) Career
We live in a time where the average U.S. worker will have many careers in his or her lifetime…
So, What’s Your Story?
In our world, differentiating between telling a “good” story and a “bad” story ultimately means the difference between being an average or a great communications firm…
Selecting a PR Agency: The Best One is Often the One Next Door
When people ask me what I enjoy most about my job, it’s tough to choose just one thing. But when it comes down to it, the best way I can describe what I love most is finding homes for stories…
The Fine Art of Media Outreach
Congratulations, you’ve written a press release. You’ve triple-checked all your grammar and cross-checked with AP style….
Swing for the Fences
One thing I’ve been doing as of late is asking clients – both existing and new – what they would consider a home run placement…
What Would You Say You Do Best?
For me, that question has a very simple answer and it’s one that hasn’t changed since we expanded our scope of services and changed the name of the company…
The Battle of Story-Telling for Brands
Remember the days when the only stories we knew were simply ink on paper bound between two covers, to be read and enjoyed at your own leisure…
Not Your Mother’s PR
Born to a PR professional, it was only natural that I would follow my mom’s footsteps right into agency life…
Is the Agency Life for you?
When people think of working in a marketing agency, images of the show Mad Men pop into their heads…
How Much Does a Website Cost?
I’ve been in the website industry for going on 15 years now. The first site I ever built was written in Microsoft Notepad back in 2000 and was epic, for its time…
