Monthly Archives: November 2013

The Moment That the Light Bulb Turns On

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By John Lonsdorf
Do you know who the best employees turned out to be? They are those who came in with a world of potential, but who had yet to experience that transformational moment that ALL good PR people seem to have – that magical moment when the light bulb turns on over their head, and they realize what it takes to be strategic as opposed to tactical.

Training + Development Magazine Features iPEC’s Latest Findings in Workplace Satisfaction

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R&J landed an opportunity for iPEC to feature its findings in the October issue of Training + Development Magazine.






Breaking Bad’s Guide to Public Relations

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By Dan Capawana
I may have been a little late to the party when it came to the hit AMC television hit series, Breaking Bad, but what I did not know is when I began watching the show was that I would find a link between it and public relations. Here are five lessons PR professionals can learn from Breaking Bad.






LAPTOP Magazine’s Gift List Features Falcon Safety Product’s DigiPals

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Falcon Safety Product’s DigiPals were featured in a LAPTOP Magazine round-up titled, “Best Tech Gifts Under $25.”