Monthly Archives: February 2013

R&J Public Relations Recognized as One of the “Best Places to Work in New Jersey” by NJBiz Magazine

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R&J Public Relations has been named one of the Best Places to Work in New Jersey for 2013 by NJBIZ Magazine. This marks the third consecutive year the agency has earned this recognition.

Media Relations – The Aikido of PR

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By Jason Ledder
As our agency grows and the training of new employees continues, I find myself constantly reminded of the subtle techniques that can separate a really good media relations professional from the pack. I have always preached to our team that there is rarely a need for an over the top, hard sales pitch; if you find yourself in that dire need for a hit, you’ve already failed your client. — Click headline for full article.






The News Never Changes, It Just Happens to Different People

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By John Lonsdorf
I’m often asked for my opinion of the very best example of public relations crisis management. Everyone expects me to cite the Tylenol product tampering case of 1982. But surprisingly, the Tylenol product tampering case is not what I consider the “best” example of crisis management. The best crisis management cases are the ones you never hear about. — Click headline for full article.